All range of New Products Group’s beverages is produced at a contemporary facility in Zhashkov – a small town on the border between Kyivska and Cherkaska regions. The facility, which is capable of producing beverages according to the strictest international standards, was located in that area on purpose. The selection was impacted by a few critical factors. Firstly, the town is located in central Ukraine, what is optimal from the point of view of logistics. Secondly, Zhashkov is located in ecologically clean area, where extraction of groundwater of highest quality is possible. Thirdly, Zhashkov, and all the Cherkassy region as a whole, is the area with positive economic development dynamics. Time showed that placing company key production capacity in Zhashkov was a strategically right decision.
Modern technological equipment installed in the shops of the new Zhashkov facility allows producing wide range of packaging and beverages, which meet all international quality standards. Facility’s high speed bottling and can filling lines allow optimizing its operations. It not only satisfies the current demand for company products, but also allows increasing volumes in the future if needed.
Beverage quality control is performed on every production stage and is conducted in special certified laboratory. All products from Zhashkov’s facility line correspond to international quality certificate ISO 9001:2000.
High quality of company products directly depends on water used in process of the beverage production. Since there may be no compromises when it relates to quality, the company is using only the artesian water with optimal mineral content.
The water is supplied to the facility from nine wells, which fully satisfy production needs in raw materials. The highest quality of Zhashkov artesian water served starter for portable water bottling line “Prirodne Dzherelo”™.
Zhashkov’s facility production volumes are constantly increasing. In its turn popularity and steadily growing demand on New Products Group’s beverages are driven by unsurpassable quality and regularly growing range of products, aggressive marketing and smart distribution.